On April 19, 2017 “Agency of Dnipro Development” hosted representative brand session aimed at discussing synergistic effect of forming Dnipro city new brand with the projection of business tourism and attraction of investment with the general public, members of different communities of the city, top managers of business, education and local government. Dr. Igor Shchupak, “Tkuma” Institute and the Holocaust Museum director, was invited participate in the discussion.

Development”; Yaroslav Yaroshenko, Agency head for rebranding and public image; Oleksandr Dmytruk, Head of the Department of Geography of Ukraine of Taras Shevchenko Kyiv National University; Olena Motuzenko, expert on territory branding and gastronomic tourism, Associate Professor of Department of Geography of Ukraine of Taras Shevchenko Kyiv National University.

Based on materials of “Agency of Dnipro Development” http://dda.dp.ua